Let’s talk about one of the most avoidable mistakes in real estate: overpricing from the beginning.
We all know it’s easier to get attention when a home first hits the market. But too many sellers want to "try high" and "see what happens."
Here’s what happens: it sits.
And every week it sits, the price drops in the buyer’s mind.
Pricing properly at the start sets the tone for the whole listing. It invites urgency, attracts real buyers, and protects your credibility as an agent.
But it doesn’t stop there.
You have to stay in the conversation. You need to:
Set weekly market updates
Review feedback trends
Talk early about adjustment thresholds
Price is a moving target in a shifting market. The best agents lead those conversations, not react to them.
The earlier you get real, the smoother the sale.